I always try and come up with ideas that have what I call 'penetration'; they involve computers in some way, but in such a way that everybody will know what I'm talking about. So I'd write something about Facebook, which people are very aware of now, but not My Space, which was more of a culty thing. I'd write about the German cannibal because it made the news, but I hardly ever do gags about geeky things like Linux because to hasn't penetrated into the mainstream.
35×35: Sky is the limit
6 days ago